ALevel商务课程考试大纲目录

若是大家想今后从事商业经济等相关领域工作，或者想出国留学读商科专业，那么A-level商务课程是不错的选择，抛开英语能力不计，alevel商务课程是比较好学的，下面新航道alevel小编就为大家整理了alevel商务考试大纲目录，希望能帮到大家。

A-Level商务课程大纲内容

单元： 商业及其环境

1.企业 Enterprise

2.企业结构 Business structure

3.业务规模 Size of business

4.业务目标 Business obiectives

5.商业中的利益相关者 Stakeholders in a business

6.个结构 (A Level) Business structure (A Level)

7.务规模 (A Level) Size of business (A Level)

8.对商业活动的外部影响 (A Level).External influences on business activity (A Level)

9.外部经济对企业行为的影响 (A Level)External economic influences on business behaviour (A Level)

第二单元：组织学

10.管理和领导力 Management and leadership

11.激励 Motivation

12.人力资源管理 Human resource management

13.人力资源管理 (A Level) Further human resource management (A Level)

14.组织架构 (A Level) Organisation structure (A Level)

15.商务沟通 (A Level) Business communication (A Level)

第三单元：市场营销

16.什么是市场营销 What is marketing?

17.市场调研 Market research

18.营销组合产品和价格 The marketing mix - product and price

19.营销组合一一促销和分销 The marketing mix - promotion and place

20.市场营销策划(A Level) Marketing planning

21.全球化与国际营销(A Level) Globalisation and international marketing

第四单元：运营与项目管理

22.运营的本质 The nature of operations

23.运营规划 Operations planning

24.仓储管理 Inventory management

25.产能利用率(A Level) Capacity utilisation (A Level)

26.精益生产和数量管理 (A Level) Lean production and quality management (A Level)

27.项目管理 Project management (A Level)

第五单元：财务与会计

28.企业财务 Business fi nance

29.成本 Costs

30.会计原理Accounting fundamentals

31.预测和管理现金流 Forecasting and managing cash flows

32.成本 (A Level) Costs (A Level)

33.预算 (A Level) Budgets (A Level)

34.已公布账目的内容 (A Level) Contents of published accounts (A Level)

35.已公布账目的分析 (A Level) Analysis of published accounts (A Level)

36.投资评估 (A Level)Investment appraisal (A Level)

第六单元：企业战略管理

37.什么是企业战略管理 (A Level) What is strategic management? (A Level)

38.战略分析 (A Level) Strategic analysis (A Level)

39.战略选择 (A Level) Strategic choice (A Level)

40.战略实施(A Level) Strategic implementation (A Level)

41.准备考试 Preparing for your examinations

以上就是新航道alevel小编给大家带来的alevel商务考试大纲目录，更多alevel培训学习，请在线咨询新航道成都学校官网客服。